Robert Morris University grew from college to university more than a decade ago and selected A to Z to publicize the transformation. The stellar launch of RMU’s comprehensive new image centered around a consistent, high-quality brand strategically embedded across multiple platforms. This was the beginning of an exceptional partnership between RMU and A to Z that is still going strong today.
Since then, RMU has looked to A to Z for strategy and design that is built around fresh messaging, enticing creative, and stunning photography that let potential students (and their parents) experience RMU.
Website & Microsite
Print & Outdoor Advertising
Media Planning & Buying