EQT

Overview

EQT’s new, energized CEO needed a dynamic rebrand that reflects the United State’s largest natural gas producer’s vibrant vision and methodology.  In 2020, A to Z created a bold yet sophisticated color palette to make EQT’s new brand POP!  The unexpected use of deep pink grabs the oil and gas industry leader’s new brand the attention it deserves.  The artfully crafted Q in the rebranded logo is applied frequently as a purposeful mark that indicates the company’s deliberate movement forward.